Starry Eyes Media
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Web Design services icon, featuring a white outline of a laptop with various orb outlines in green, teal, yellow, and magenta intersecting the laptop outline, appearing as background elements and transcending into graphics on the screen of the laptop. There is also a magenta outline of a mobile phone in the foreground of the laptop that features the same colorful orbs but in a way that illustrates responsive web design, as if the orb graphic displayed on the phone's web browser have automatically been adjusted to fit the proportions of the phone's screen.

Web Development

Aside from offering special features and aesthetic appeal, we also strive to develop sites that are user-friendly, accessibility-friendly, optimized for better load times, and “flow” in a smart way that encourages people to stay on your site longer and take specific action. Beyond developing and designing websites, we offer online store (e-commerce) solutions, search engine optimization, Managed WordPress Hosting, and Website Refreshes/Updates.

Website Design

Style-driven, full-service website solutions focusing on usefulness and accessibility.

Site Refresh & Updates

If you didn't build your site with us, we won't hold it against you - we'll update and maintain it!

Hosting & Management

Building a fantastic website is just the first step. Let us handle your site's maintenance.

eCommerce Shops

If you have products and services to sell, there are various ways to offer them online.

Domain Management

From domain registration, renewal, and DNS record management, we can help.

SEO

Search engine optimization and monitoring are key to sourcing and maintaining site traffic.

This is an image of Blue Ridge Bee Company's website on desktop and mobile devices.

Website Design

A website should be more than an informational dump and obligatory internet placeholder. We believe a site’s usefulness is vital, so we develop websites that serve individual and unique purposes. For each client, we build a unique website that professionally represents their brand while also focusing on the group of people who will be primarily visiting and using the site.

Beyond Style: We Emphasize Usefulness

What makes a website “good”? While there isn’t a one-size-fits-all solution for marketing and web development, there are some core tenets to follow, such as responsive design on all devices and organizing and prioritizing content to be more useful for your target users.

Before we make the first <div> tag, we begin with photography and branding. We get to know you and your business, as well as the needs of your target users. Next, we put together a plan that includes details about the site’s structure and SEO tactics.

A good strategy is the foundation of our approach to developing professional-grade websites custom-tailored to your needs and case.

Our Full Web Design Approach

For each website we build, regardless of its goals and target users, we start with the same basic recipe of quality, functionality, and style. In addition to our ability to blend images and words into attractive and organized digital layouts, we also provide other services and special touches to bring web projects to life.

Professional Photography
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We make our websites pop with actual photography of your business – it’s our secret sauce to stellar website design. Stock photos and low-quality cell phone photos stand out like a sore thumb and cheapen a website’s appeal. 

What’s more, we’ll send you copies of the photos so you can freely use them on social media and on other promotional materials.

Brand Style Development
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We expand on your current branding to define your visual identity fully and establish consistency for your site’s appearance! We study your current logo’s fonts and colors and develop an in-depth visual identity that includes secondary colors, accent colors, and various fonts for titles and body text. If necessary, we’ll take your current logo and create an editable and scalable vector copy.

If you need a new logo, we happily offer bundling discounts on our services.

Search Engine Optimization (SEO)
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We make your site easier for Google to index and understand, so it’s more likely to show up at the top of relevant search results! Our SEO services include page-by-page keyword research and development, meta description development, heading tag analysis, outbound/inbound linking, keyword distribution analysis/body copy optimization, and alt tag writing.

Facebook Live Chat Bubble
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We make it easy for you to connect with curious visitors with a convenient live chat bubble on your site that connects directly to your Facebook Page’s Messenger. Offering a live chat bubble takes away the formality of filling out a form or calling when website visitors have questions. We integrate a live chat bubble that connects your visitors directly with your Facebook Page messages, so you don’t need an extra mobile app to respond instantly.

Lead Capture Strategy
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How do we determine the information your website visitors need to make a buying decision? We draw on your experience because you know your industry and operations better than we do. We also take the time to research your industry from the perspective of web designers. What are national industry leaders doing with their web presence? Who are your buyers, and what makes them tick?

We can also help you develop and launch a drip campaign that hooks online leads and converts them into customers! Utilizing email marketing platforms like MailChimp, we’ll help you plan, develop, and launch a campaign that captures newsletter signups, offers free content, and sends a series of automatic follow-up emails meant to entice further action, such as contacting your sales department or purchasing a specific item from your online store.

Google Listing Optimization
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Before we launch your new site, we use the information, positioning, and branding we develop for your site to optimize your Google My Business profile and improve your SEO! Your Google My Business profile is an essential piece of your digital marketing strategy. It also plays a crucial role in how people see and interact with your business in search results.

Using keywords and relevant copywriting we developed for your website, we’ll make sure your products/services are thoroughly described. We’ll also update the images of your storefront, products, and atmosphere. If you haven’t claimed your Google My Business listing, we’ll help you get that taken care of first.

Website Training
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We’ll teach you and your staff how to update your new site! A website is a continually evolving marketing tool, which means it needs to be updated regularly.

We’ll host a two-hour training seminar via video chat to share our screens with you and your staff, explain how to operate the website, and answer any questions you have.

**Prefer having us host, maintain, and manage your site once it’s launched? We offer Website & Brand Management subscriptions, so you’ll know your site is in good hands and stays in good shape. For more details, check out our Subscriptions section or ask your account manager.

Want Us to Build A Top-Notch Website that Propels Your Brand?

Stop wasting your time with DIY website projects and inexperienced amateurs. Contact us today for a no-cost consultation.

Website Refresh & Update

Do you already have a website, but it needs updating? We have experience accessing existing sites and updating technology and content, as well as migrating existing content from non-WordPress platforms.

If your website needs to be moved from your current server to another server, we can help you navigate the various considerations and do the heavy lifting to get your site situated in a new hosting environment, whether it’s on our server or another.Plus, to save you from being in the middle of two web companies’ technical conversations, we will deal directly with any other web company you’ve been using or will be using. Easy peasy.

Contact us so we can start evaluating your current site and provide you with an estimate.

Updates For Existing Websites

Website Platform Migrations

Server Migrations

Website Hosting & Management

We offer fully managed WordPress hosting, which means we take care of all of your website’s maintenance and support needs. Whether we’re building your new site or you’d like us to refresh and revitalize your existing one, we can keep it running perfectly.

Choosing a managed hosting solution like ours also means that you don’t have to worry about taking care of the many website software updates. Often, various updates for WordPress core, WooCommerce, and other plugins are released many times each month. Sometimes, these updates aren’t compatible and can negatively impact or crash a website. We take the time to test software updates before implementing them on our network. If something does happen to go wrong, we’ll already know about it and be able to take care of any issue right away.

When it comes to updating the content and products on your website, you have the option to keep us on-call to help or your team can be in charge of maintenance. Starting with our Fermion-level Premium Managed Hosting plan, we provide dedicated support for update requests. Need to update your store hours? Done. Need a new page with product specifications? We’ve got you. All you have to do is submit a support ticket with the details and attach any relevant files, and we’ll make sure your site is updated within 48 to 72 hours*.

Website Security

Software Updates

Powerful Resources

Search Engine Monitoring

Tech Support

Automatic Backups

Ready to Stop Worrying About Your Website?

Stop worrying about keeping your website updated and running smoothly. Contact us today for a no-cost consultation. For more details, visit our Website Management Services Page.

This image depicts a digital illustration of a shopping bag proceeded by a branch of hierarchies that represent product categorization, a key part of production positioning strategy. The branching eventually leads to a US Dollar sign. The background is a separate geometrical illustration meant to represent the complexities of space.

eCommerce Shops

Now, more than ever, the ability to sell your products and services online is crucial. We have experience integrating payment platforms such as Square, Stripe, and PayPal, as well as commercial shipping accounts like USPS, UPS, or FedEx. With Secure Socket Layers (SSL) and other security hardening defenses, we help businesses deliver a safe and trustworthy experience.

Just having products with pricing online isn’t enough to have a successful e-store. We will also help you with product photography and developing your product lines through keyword research, description writing, and product branding. Click here to read an article we wrote about preparing your products for online sales.

Retail Shopping

Ticket Sales

Invoice Processing

Booking & Reservations

Secure Transactions

Product Planning & Positioning

Inventory Management

Shipping Labels

A mockup of Starry Eye's latest blog post in Google search results over a photo of business buildings and a blue sky. The title of the article is: "Sell More with Business SEO."

Search Engine Optimization

When considering the advantages of investing in professional web development versus taking a cheaper alternative, search engine optimization (SEO) is one major differentiator. What is SEO? In short, it’s the process of fine-tuning your website so Google can more easily index your site and its pages for searches. In short, you want customers to find you when they search for your offering, and SEO is the key.

By taking the time to develop keywords and optimize structure and content, the sites we develop are more likely to show up at the top of relevant web searches because Google can index and “crawl” the site more easily. Additionally, by developing our sites in WordPress, we can inherently better optimize the sites we build. Click here for more info about WordPress and why we prefer it over other content management systems. Here is short list of some of the things we focus on when approaching search engine optimization:

Product Planning & Positioning

Back Links & Internal Linking

Meta Descriptions

Content Development

Alt Text

Domain Management

A common service we usually always end up providing our clients is domain management services. Aside from handling domain registration and annual renewals, we also help keep your Domain Name System (DNS) records updated (for example, adding MX records for custom email services or adding A records for subdomains and third-party apps).

Domain Registration

DNS Record Updates

Domain Management & Privacy

Words Of Encouragement

We’d love to work with you and are confident we can exceed your expectations. We have experience managing both small and large website development projects. But don’t take our word for it, check out the awesome things our clients say about our work. If you’d like to see case studies, click here.

Blue Ridge Bee Company

“Starry Eyes Media is a great company to work with and very knowledgeable in their craft. They built a website that drives sales far beyond our expectations and showed us what true professionalism looks like. We loved working with them and continue to have them update our website regularly. I would recommend their work to any business owner that wants to add a professional custom website to their sales toolbox!”   – Will Lambert, Owner

Website Design, e-Commerce, Catalog Design, Product Photography

Bucha Brewhouse & Bistro

“I have been using Starry Eyes Media for years and I am always so impressed by their designs and their professionalism. I highly recommend using their service. You won’t be disappointed!”   – Kayla Alred, Owner

Website Design, Brand Development, Print Design, Photography

Lawrence Brothers, Inc.

We have been working with Starry Eyes Media for over a year now and have always been provided with stellar customer services and truly creative solutions for all of our marketing and branding needs! SEM is definitely a highly professional local company that we are proud to support and partner with!”   – Melanie Lawrence-Protti, President

Website Design, e-Commerce, Brand Development, Photography

Boho

“I chose Starry Eyes to work with because of their ability to be creative and “think outside the box.” I didn’t want an uninspired, canned, corporate approach. Also, I needed people who would have patience with my lack of experience in marketing planning and website development. Starry Eyes did not disappoint. They were patient with my endless questions, and I love the marketing plan, logo, rack card, and website that they developed for my small business.”   – Kristal Straub, Owner

Website Design, Brand Development, Marketing Strategy, Print Design, Product Photography

The Hatter's Bookshop

Brandon and Cece designed a beautiful website for us. They shot great video and photos! They are friendly, professional, and most conscientious in their work. We highly recommend their services!”   – Tammy Dotson, Owner

Website Design, Photography

El Mariachi

Starry Eyes serves my business with professional solutions to my marketing and website needs. As a local restaurant owner, their level of design quality is hard to find. I highly recommend them.”   – Richi Rizo, Owner

Website Design, Menu Design, Brand Management

Lynnette Maynor Books

I would highly recommend Starry Eyes Media. They were amazing with my project! They extremely exceeded my expectations! The work was excellent and was completed in a timely manner. They are a very considerate, courteous and respectful.”   – Lynnette Maynor, Author

Website Design, Book Design, Brand Management

Taste Of Bridge Day

On behalf of the Taste Of Bridge Day committee, I would like to thank Brandon and Cecelia for the amazing job they did in designing and printing our menus, posters, rack cards, signage, and Bridge day Art Project postcards! They went above and beyond on several occasions to be sure that we were satisfied with the results and to meet deadlines, sometimes on short notice. They did an outstanding job with turning our concept and ideas into professional and attractive marketing materials. Working with them on this project was a pleasure. We would highly recommend Starry Eyes Media to anyone wishing to promote their business or organizing community events.”   – Kim Schmidl Feazell, Taste of Bridge Day Event Coordinator

Print Design

Historic Hinton, WV

They were super easy to work with and I highly recommend them!”   – Sarah Rogers, Americorps Member/The Hinton Historical Landmarks Commission

Print Design

Get a Quote

Let's discuss how we can help you as your dedicated web design and support company. We offer customized and professional services for new website development and existing website maintenance. Send us a message, and we'll schedule a time to talk and see if we're a good fit.
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Get a Quote

Let's discuss how we can help you as your dedicated web design and support company. We offer customized and professional services for new website development and existing website maintenance. Send us a message, and we'll schedule a time to talk and see if we're a good fit.

Studio Hours

MON to FRI / 9A to 4P

From Our Blog

Below are some articles we’ve written on the subject of web development.

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